TONE

 

/ BLUEBERRY ANTIOXIDANT PRODUCT LAUNCH

Tone body wash wanted to reach the 18-34 year old female audience with a playful, energetic message and image. An entire new line of Tone body wash was launched, starting with their Blueberry variant. Propaganda was tasked with every aspect of the launch from strategy, to print, to television. 

 
 
 
 

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